Message match
Whether the promise at the top of the page matches what a visitor would have clicked to arrive, in the same words.
Landing page
Free landing page audit
A landing page has one job. Paste its address and FixSift checks whether the page does that job — or whether it behaves like a homepage that happens to receive ad traffic.
What you get: your FixSift score and your highest-priority findings, with the evidence behind each one. See what FixSift checks.
Run your free scan
Enter your address and FixSift returns your score and your highest-priority findings. It is the same scanner the homepage runs — there is no separate engine behind this page.
What the scan checks
This page reads the FixSift scan through one lens: message match, a single goal, and everything that competes with it. The scanner is the same one the homepage uses — what changes is which findings are brought to the front.
A single conversion goal
Whether the page commits to one action, or hedges with navigation, secondary offers and outbound links.
Above-the-fold completeness
Whether the offer, the benefit and the action are all reachable before any scrolling on a phone.
Form friction
The number of fields, whether each is justified, and whether the visitor knows what happens after they submit.
Proof close to the action
Whether the evidence that answers the visitor's last objection is next to the button, not three sections away.
Why this matters
A landing page is the only page where you know what the visitor was promised, because you wrote the ad. That makes message match the cheapest, highest-leverage thing to check and the most commonly broken.
The second most common problem is inheritance: the page keeps the site's full navigation, footer links and secondary offers, giving paid traffic dozens of ways to leave.
FixSift reads the page as a standalone destination and reports everything that competes with the one action you are paying for.
What this looks like in practice
An ad promising a free template, a page selling a subscription
The mismatch is usually not this blatant, but a shifted promise between click and page is extremely common.
Full site navigation on a paid landing page
Every nav item is an exit. On a campaign page they rarely earn their place.
A nine-field form for a first contact
Each additional field costs completions. Most of them are asked because the CRM has a column, not because the conversation needs it.
Common issues we find
The page is the homepage
Sending campaign traffic to a general homepage is the most expensive version of this problem.
Two offers on one page
A primary conversion plus a newsletter signup plus a demo request is three pages' work on one page.
No reason to act now
Without a reason — limited availability, a dated event, a clear cost of waiting — the default is to postpone.
Unexplained form submission
Visitors hesitate when they cannot tell whether submitting starts a sales call, a download or a subscription.
How FixSift works
- 01
Enter your website
No account, no installation, no card.
- 02
FixSift reads the page
Messaging, conversion, trust and clarity.
- 03
Fix what matters first
A score and your highest-priority findings.
Every page on this site runs the same scanner and the same analysis. There is no separate engine behind any of them — what changes is which findings are explained first.
Frequently asked questions
Can I audit a page that is not my homepage?
Yes. Paste the full address of the landing page and FixSift scans that page. The free scan reads the page you give it.
Does FixSift check my ads?
No. It reads the landing page only. It cannot see your ad copy, so message match is judged from how self-contained and specific the page's own promise is.
Will it work on a page behind a login or a paywall?
No. FixSift reads public pages. A page that requires a login cannot be scanned.
What about pages built in a landing page builder?
They scan the same way as any other page, as long as the content is in the page rather than loaded only after an interaction.
Related pages
Scan my website
One address, one scan, one prioritised list. Free, and you keep the link to your result.